BẠC is an idea to bridge our Past with our Present, and continue on to our Future.
The DNA of BẠC lies in an intertwining of Heritage and contemporary approach inspired from our roots, our families, our home. There is no limitation, only a universally shared love for arts, creativity and self expression.
Our Mission
We aim to become the pioneer Vietnamese Jewelry brand showcasing Vietnamese Arts and Cultures; putting Vietnamese Silver Design on the map.
As a small, WOC, family-owned business, we pride ourselves on Authenticity and Creativity where fine jewelry are ethically crafted with highest quality by a small team of Vietnamese Silver Masters who have been practicing the heritage silversmithing techniques over generations.
Now, more than ever, it is crucial to capture the world's attention and celebrate the exquisite world of Vietnamese Silver Design.
Shop small. Make an Impact.
Our Story
“It all began with a family heirloom silver necklace, designed and made by my mother. BẠC is a special dedication to her” - Linh Nguyễn
In Vietnamese, BẠC means Silver
Co-founded and designed by a Mother-Daughter duo, Liên Hoàng & Linh Nguyễn, BẠC is an ode to our beautiful country - Vietnam, celebrating the Traditional Vietnamese Silversmithing.
Started from a mutual personal passion with wearing custom Silver Jewelry as a family tradition, BẠC holds a great sense of emotional values and completes the puzzle, a bond between a Mother and her Daughter. The collection is made to last and designed to be future heirlooms.
“It (wearing silver jewelry) runs in the blood. My mom has been making or repurposing silver accessories for the whole family since I was very little. One day I just realized how attached and emotional I am feeling with what I wear; I feel naked without them (especially when you go through that long TSA lines). They are a part of my mom that I am carrying with me everyday, it is wonderful and special. “ - Linh Nguyễn.
