Áo Dài, Tết and Vietnamese Silver Arts.

Áo Dài and Tết - a marriage written by heaven.
They arrive hand in hand,
carrying the warmth of home
to hearts living far away,
and blooming into celebration
for those rooted in the homeland.

Vietnamese silver arts whisper like quiet verses, subtle yet powerful,
awakening a brilliant surge of heritage.
Worn with pride during Tết,
they gleam upon us—
children of the Dragon,
grandchildren of the Immortal—
carrying our culture forward,
threaded in memory,
shining into the new year.

Animalia Ti Chu Photography was founded by Ti Chu, a professional awarded animal photographer based in Los Angeles. With over a decade of experience in commercial photography across fashion & high-end furniture, Ti combined her expertise and lifelong passion to create Animalia in 2021, focusing her lens on subject she loves most: Animals.

For our 2026 Lunar New Year campaign, we are super excited to have Ti captures these festive moments; featuring a selection of BẠC jewelry, including the latest “Knight of the Southeast” Collection with the best, special models - Ti’s rescued senior pups, Mochi & Mamas.

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